2-Day Special Finance Training Workshops


Special Finance University's 2-Day Training Workshops are designed for Managers and Sales Professionals who want to maximize results by Increasing Awareness of the Special Finance Process in a Dealership, Develop Special Finance Desking and Selling Skills, and Increase Sales Production, while enhancing the Customer's Overall Buying Experience.

Two training courses to choose from:

SFM - Special Finance Manager: Learn how to manage leads effectively, drive special finance leads to your showroom, and convert more of those prospects into car deals.

SFD - Special Finance Director: Learn how to coach your sales team (Special Finance Managers) to drive traffic consistently, manage your inventory and lender relations more effectively, and desk deals that make sense for the dealership, the customer and, most importantly, the lender.

Training Course Highlights:

SFM - Special Finance Manager   SFD - Special Finance Director
  • Special Finance Sales Cycle
  • Psychology of the SpiFi Customer
  • Goal Setting for Success
  • Understanding Leads & Buyers
  • Establishing & Maintaining Control
  • Lead Management & Follow-up Game Plan
  • Phone Skills Training & Phone Scripts
  • Powerful e-mail Follow-up & Templates
  • Appointment Setting for Success
  • Overcoming Most Common Objections
  • Completing all Paperwork Thoroughly
  • Getting Commitment & Closing Every Deal
  • ... and Much More!
 
  • Special Finance Sales Cycle
  • Psychology of the SpiFi Customer
  • Goal Setting for Success
  • Understanding Leads & Buyers
  • Time Management & SFD Daily Duties
  • Lead Management Process Overview
  • Stips List & CIT List Management
  • Reading Credit Bureaus "Like the Bank"
  • Deal Structure & Desking Game Plan
  • Selling your Deal to the Lender
  • Managing Used Car Inventory
  • Getting Commitment & Closing Every Deal
  • ... and Much More!

Our Goal is to Provide a Special Finance foundation upon which a successful automotive career can be built. Tools will be shared to develop organizational skills essential to your team's success. In addition, Selling Techniques will be developed which are applicable to any type of selling.

Special Finance University is offered Regionally around the United States to minimize travel expense and time away from your dealership.